- Full Name
Basic Attention Token (BAT)
- Logo
- Project URL
Official Website: https://basicattentiontoken.org/
White Paper: https://basicattentiontoken.org/BasicAttentionTokenWhitePaper-4.pdf
Twitter: https://twitter.com/attentiontoken
Telegram: https://t.me/batproject
- Block Explorers
https://etherscan.io/token/0x0d8775f648430679a709e98d2b0cb6250d2887ef
- Coin Information
The Basic Attention Token (BAT) project, led by Brendan Eich (JavaScript creator and Mozilla co-founder), is an open source, distributed advertising exchange platform built on the Ethereum platform. This project seeks to address digital advertising fraud and opacity.
This token is intended to correctly assess user attention within the platform.
The advertiser pays the BAT to the publisher of the website to attract user attention.
The BAT ecosystem includes Brave, an open source privacy-centric browser designed to block trackers and malware. It uses blockchain technology to track user attention anonymously and securely and reward publishers accordingly.